The State of Data Streaming for Retail

This blog post explores the state of data streaming for the retail industry. The evolution of omnichannel customer experiences, hybrid shopping models, and hyper-personalized recommendations requires an optimized end-to-end supply chain, fancy mobile apps, and integration with pioneering technologies like social commerce or metaverse. Data streaming allows integrating and correlating data in real time at any scale. I look at retail trends to explore how data streaming helps as a business enabler, including customer stories from Walmart, Albertsons, Otto, AO.com, and more. A complete slide deck and on-demand video recording are included.

(Originally posted on Kai Waehner’s blog: “The State of Data Streaming for Retail”… Join the data streaming community and stay informed about new blog posts by subscribing to my newsletter)

General trends in the retail industry

Several disruptive trends impact innovation in the retail industry to reduce costs, increase the customer experience, and keep customer retention and revenue high:

Researchers, analysts, startups, and last but not least, labs and the first real-world…